Rachelle Kayrouz

I'm a

A talented content marketer and a copywriter

About me

My name is Rachelle Kayrouz

Welcome on board Rachelle's boat! A skilled and experienced Content Marketer and Copywriter is at your side with a flair for crafting content that captivates and converts. With over 5+ years of experience in the copywriting industry, my word boat is floating above the bay and ready to sail in the area you wish to explore! I have had the pleasure of working with many clients in various industries, including SaaS, B2B, digital agencies, solopreneurs and start-ups. I'm fortunate to possess an in-depth knowledge of the ever-evolving social media world, which helps to develop strategies to enhance your brand visibility, engagement and conversions. With a track record of success, I’m committed to helping businesses thrive in the digital world. Call me confident or what? I'm your right person! Join me on my boat for an amusing word trip. Book your FREE consultation call now!


My services

Copywriting

Elevate your brand's communication with ExpertWords Copywriting Services. Whether you're a B2B or B2C business, our team crafts compelling content tailored to your needs. From website copy and social media posts to email campaigns and more, we transform your ideas into engaging words that drive results.

Social media management

Are you ready to harness the full potential of social media for your brand? We specialize in crafting winning social media strategies, creating engaging content, and growing your online presence. Let us take the reins while you watch your brand soar. Elevate your social game with us today!

Ads management

Want to maximize your ROI through targeted and effective advertising campaigns? Our team of seasoned professionals will meticulously optimize your ad strategies, ensuring every dollar spent drives real results. From PPC to social media ads, we've got you covered. Let's transform your advertising into a revenue powerhouse.

Video editor

Unleash the power of storytelling through captivating visuals with Expert Video Editing. Our skilled video editors are masters at turning raw footage into cinematic experiences that captivate, inspire, and engage. Whether it's for your business, personal project, or special event, we bring your vision to life.

Graphic design

Your brand's visual identity is its first impression. Make it unforgettable with Expert Graphic Design. Our talented designers bring creativity and innovation to every project, from logos and branding to marketing materials and web graphics. We understand the power of visuals, and we're here to ensure your brand stands out.

Marketing consultant

Content is the fuel that powers modern businesses, and we are your strategic partner in this journey. We craft compelling, data-driven content that not only captivates your audience but also drives results. Whether it's blog posts, videos, infographics, or email campaigns, our team knows how to create content that resonates and converts.

Portfolio

Leads Insider - Linkedin newsletter copywriting

I successfully executed a comprehensive setup for the Leads Insider newsletter, which included crafting compelling copy for weekly articles. In just one week, our efforts yielded outstanding results, as the newsletter attracted over 2,000 new subscribers. This achievement underscores the effectiveness of our content and strategy in engaging and expanding the client's audience.
  • Type: Linkedin newsletter copywriting

Fleur De Maroc - Ecommerce website copywriting

I completed a comprehensive e-commerce project, which encompassed crafting engaging product descriptions for a total of 60 items and designing and developing the accompanying landing page. This dual effort ensured that not only were the product descriptions compelling and informative, but the landing page was strategically crafted to capture visitors' attention, provide essential product information, and drive conversions effectively.
  • Type: Website Copywriting

Ethum Group - Blog Copywriting

I expertly handled blog copywriting, seamlessly integrating SEO optimization techniques. This approach allowed me to create engaging and informative blog content while ensuring that it ranks well in search engine results, effectively enhancing the online visibility and reach of the content.
  • Type: Blog Copywriting

Morfiyos AR Experience - Website Copywriting

Morfiyos Immersive Dreamscapes collaborated with our copywriting to create captivating content for their augmented reality (AR) experience website. My approach focused on translating complex AR technology into accessible language, crafting engaging narratives for each dreamscape, and highlighting the emotional resonance of these immersive journeys. By intertwining storytelling with technical explanations, I successfully conveyed the allure of exploring dreamlike realms through AR, resulting in increased user engagement, sign-ups, and enthusiastic feedback from visitors. Morfiyos Immersive Dreamscapes' website now serves as an enticing gateway for users to step into enchanting AR dreamscapes that ignite their imagination and emotions.
  • Type: Website Copywriting

Mellow's - Social Media Transformation

Mellow, a wellness brand, partnered with me to revamp its social media strategy. I developed a dynamic content calendar, crafting engaging posts that resonated with their audience. I designed visually appealing grids that showcased their products and values cohesively. By actively engaging with followers, sharing authentic user experiences, and monitoring key metrics, Mellow's social media presence flourished. Follower engagement surged, brand identity strengthened, and a vibrant community of wellness enthusiasts emerged, solidifying Mellow's position as a leader in the wellness sphere.
  • Type: Social Media Transformation

Bags & Co - Branding Strategy and Identity Design

Bags & Co, a fashion accessories company, partnered with us to redefine its brand identity. Through meticulous research and collaboration, we crafted a modern and elegant visual identity, including a sophisticated logo, soft color palette, and sleek typography. The new packaging design and updated website aligned seamlessly with the brand's commitment to both style and functionality. By establishing a distinct presence in a competitive market, Bags & Co's reimagined branding resonated with its target audience, resulting in increased recognition, positive customer reception, and a unique competitive edge.
  • Type: Branding Strategy and Identity Design

Testimonials

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